Publish your product on niche product specific marketplaces where your user base hangs out. Make sure you build product-integrated with the marketplace requirements in mind, so that you can launch, and collect early distribution and quick installs/traffic.
This Growth Strategy is used by sync2sheets.
A brief about Sync2Sheets
Sync2sheets is a notion plugin that sync notion tables to google sheets. Potential customers of sync2sheets are existing notion users
How Sync2Sheets used this Growth Strategy
- The founders launched Sync2Sheets addon on the Google Workspace Marketplace
- This became the first step of distribution for them and was super important to get installs



