Test many content formats, spin up series and then replicate your winning content across many creators. Provide performance bonuses to incentivize output.
This growth strategy is used by Jenni
A brief about Jenni AI
Jenni is an AI research and academic writing assistant that helps students, researchers, and academics create essays, papers, and citations with ease.
How this Growth strategy is used by Jenni AI
- The team at Jenni AI Tested many different creative formats on a channel. Once they found a single format that performs best , they turned that format into a series and scaled it by hiring multiple creators to replicate the successful series format across various channels.
- They maintained a cost-effective content flow by paying creators a baseline monthly salary supplemented by performance-based incentives (bonuses for views or conversions)
