Recruit instagram creators as affiliates and them paying lifetime/revenue share for every conversion they drive from their content.Scrape for relevant creators, DM them, negotiate content + revenue share and scale partnerships.
This growth strategy is used by Cast Magic
A brief about CastMagic
Castmagic converts audio and video recordings into multiple content formats simultaneously like transcript, blogs, and social media content.
How Castmagic used this growth strategy
- CastMagic built an affiliate system by incentivizing creators to generate content on social platforms
- They scraped platforms like Instagram, made a list of similar businesses/ adjacent industries to see who they are sponsoring and reached out to those creators. By reaching out to large number of creators and building a volume in responses – they were able to gain leverage to negotiate rates with creators and find out which channels were viable.
